Surfing the Beauty Wave

Meet Sarah Muir: The Visionary Behind Palm & Pine Skincare

Back in 2017, Sarah Muir and her husband, Ross, were living on the Silver Coast, having made the leap to move from the UK to the surfing mecca. With her husband struggling to find a reliable surf zinc that didn’t compromise on style or sustainability, Sarah identified a unique opportunity. “I noticed that Europe was missing a sleek, eco-friendly sunscreen brand tailored for outdoor enthusiasts who care for the planet,” she explains, reflecting on her career crossroads. 

The couple founded Palm & Pine Skincare, however, the adventure didn’t truly kick off until 2019, when they launched a crowdfunding campaign and celebrated with a fun launch party at the iconic Boardriders store in Ericeira. Despite the challenges posed by the pandemic and Brexit, Sarah and her team didn’t lose their momentum. By July 2021, they proudly introduced two multi-sellout vegan zinc sun protection products to the market, designed especially for those who live life outdoors.

Palm & Pine Skincare has set itself apart by providing cutting-edge skincare solutions that are not only vegan but also cruelty-free and plastic-free. Made and tested in Europe, the products cater to everyday athletes and aficionados of adventure sports, and have earned a dedicated global following, with Sarah even receiving orders from as far afield as Alaska and South Korea.

“The name ‘Palm & Pine’ embodies our love for Portugal’s palm-fringed beaches and the exhilarating winters spent skiing in the French Alps,” Sarah explains. “We are passionate about promoting skin safety in sports and educating outdoor lovers on the importance of sun protection.”

With a mission grounded in sustainability and a love for the great outdoors, Palm & Pine Skincare encourages everyone to embrace their adventures while taking care of their skin. Explore the company’s range of eco-friendly products and join the movement towards healthier, happier and sun-safe outdoor experiences.

www.palmpineskincare.com

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